strategic

On Now, Discover Your Strengths

I just finished reading the book Now, Discover Your Strengths by Marcus Buckingham and the late Donald O. Clifton, Ph.D.

The main premise of this book:

We wrote this book to start a revolution, the strengths revolution. At the heart of this revolution is a simple decree: The great organization must not only accommodate the fact that each employee is different, it must capitalize on these differences. It must watch for clues to each employee’s natural talents and then position and develops each employee so that his or her talents are transformed into bona fide strengths. By changing the way it selects, measures, develops, and channels the careers of its people, this revolutionary organization must build its entire enterprise around the strengths of each person. And as it does, this revolutionary organization will be positioned to dramatically outperform its peers…To break out of this weakness spiral and to launch the strengths revolution in your own organization, you must change your assumptions about people. Start with the right assumptions, and everything else that follows from them—how you select, measure, train, and develop your people—will be right. These are the two assumptions that guide the world’s best managers: 1. Each person’s talents are enduring and unique. 2. Each person’s greatest room for growth is in the areas of his or her greatest strength.

The foundational assumptions that this book, and strength-based management is based on:

These two assumptions are the foundation for everything they do with and for their people. These two assumptions explain why great managers are careful to look for talent in every role, why they focus people’s performances on outcomes rather than forcing them into a stylistic mold, why they disobey the Golden Rule and treat each employee differently, and why they spend the most time with their best people. In short, these two assumptions explain why the world’s best managers break all the rules of conventional management wisdom. Now, following the great managers’ lead, it is time to change the rules. These two revolutionary assumptions must serve as the central tenets for a new way of working. They are the tenets for a new organization, a stronger organization, an organization designed to reveal and stretch the strengths of each employee.

On Strengths:

For the sake of clarity let’s be more precise about what we mean by a “strength.” The definition of a strength that we will use throughout this book is quite specific: consistent near perfect performance in an activity. By this definition Pam’s accurate decision-making and ability to rally people around her organization’s common purpose are strengths. Sherie’s love of diagnosing and treating skin diseases is a strength. Paula’s ability to generate and then refine article ideas that fit her magazine’s identity is a strength.

On Skills:

Skills bring structure to experiential knowledge. What does this mean? It means that, whatever the activity, at some point a smart person will sit back and formalize all the accumulated knowledge into a sequence of steps that, if followed, will lead to performance—not necessarily great performance but acceptable performance nonetheless…The bottom fine on skills is this: A skill is designed to make the secrets of the best easily transferable. If you learn a skill, it will help you get a little better, but it will not cover for a lack of talent. Instead, as you build your strengths, skills will actually prove most valuable when they are combined with genuine talent.

On Talent:

What is talent? Talent is often described as “a special natural ability or aptitude,” but for the purposes of strength building we suggest a more precise and comprehensive definition, which is derived from our studies of great managers. Talent is any recurring pattern of thought, feeling, or behavior that can be productively applied. Thus, if you are instinctively inquisitive, this is a talent. If you are competitive, this is a talent. If you are charming, this is a talent. If you are persistent, this is a talent. If you are responsible, this is a talent. Any recurring pattern of thought, feeling, or behavior is a talent if this pattern can be productively applied…Spontaneous reactions, yearnings, rapid learning, and satisfactions will all help you detect the traces of your talents. As you rush through your busy life, try to step back, quiet the wind whipping past your ears, and listen for these clues. They will help you zero in on your talents.

To recap:

Talents are your naturally recurring patterns of thought, feeling, or behavior. Your various themes of talent are what the StrengthsFinder Profile actually measures. Knowledge consists of the facts and lessons learned. Skills are the steps of an activity.

On obstacles to building strengths:

 

However, despite the range, this general conclusion holds true: The majority of the world’s population doesn’t think that the secret to improvement lies in a deep understanding of their strengths. (Interestingly, in every culture the group least fixated on their weaknesses was the oldest group, those fifty-five years old and above. A little older, a little wiser, this group has probably acquired a measure of self-acceptance and realized the futility of trying to paper over the persistent cracks in their personality.)

On whether you can develop new themes if you don’t like the ones revealed?

You may not be able to rewire your brain, but by acquiring new knowledge and skills you can redirect your life. You can’t develop new themes, but you can develop new strengths.

On what to do about weaknesses?

To begin with, you need to know what a weakness is. Our definition of a weakness is anything that gets in the way of excellent performance. To some this may seem to be an obvious definition, but before skipping past it, bear in mind that it is not the definition of weakness that most of us would use. Most of us would probably side with Webster’s and the Oxford English Dictionary and define a weakness as “an area where we lack proficiency.” As you strive to build your life around your strengths, we advise you to steer clear of this definition for one very practical reason: Like all of us, you have countless areas where you lack proficiency, but most of them are simply not worth bothering about. Why? Because they don’t get in the way of excellent performance. They are irrelevant. They don’t need to be managed at all, just ignored…So once you know you have a genuine weakness on your hands, a deficiency that actually gets in the way of excellent performance, how can you best deal with it? The first thing you have to do is identify whether the weakness is a skills weakness, a knowledge weakness, or a talent weakness.

On whether the themes revealed will indicate whether you are in the right career?

Our research into human strengths does not support the extreme, and extremely misleading, assertion that “you can play any role you set your mind to,” but it does lead us to this truth: Whatever you set your mind to, you will he most successful when you craft your role to play to your signature talents most of the time. We hope that by highlighting your signature themes we can help you craft such a role.

Practical implications of strengths-based management:

Since each person’s talents are enduring, you should spend a great deal of time and money selecting people properly in the first place…Since each person’s talents are unique, you should focus performance by legislating outcomes rather than forcing each person into a stylistic mold…Since the greatest room for each person’s growth is in the areas of his greatest strength, you should focus your training time and money on educating him about his strengths and figuring out ways to build on these strengths rather than on remedially trying to plug his “skill gaps.”…Lastly, since the greatest room for each person’s growth lies in his areas of greatest strength, you should devise ways to help each person grow his career without necessarily promoting him up the corporate ladder and out of his areas of strength.

Managers will continue to play a key role in the development of employees within a strengths-based organization:

Needless to say the individual manager will always be a critical catalyst in transforming each employee’s talents into bona fide strengths; consequently, much of the responsibility will lie with the manager to develop each employee’s career.

A reminder on how to keep high potential employees engaged:

If you want to keep a talented employee, show him not just that you care about him, not just that you will help him grow, but, more important, that you know him, that in the truest sense of the word you recognize him (or, at the very least, that you are trying to). In today’s increasingly anonymous and transient working world, your organization’s inquisitiveness about the strengths of its employees will set your organization apart.

On a concluding note:

With the knowledge economy gathering pace, global competition increasing, new technologies quickly commoditized, and the workforce aging, the right employees are becoming more precious with each passing year. Those of us who lead great organizations must become more sophisticated and more efficient when it comes to capitalizing on our people. We must find the best fit possible of people’s strengths and the roles we are asking them to play at work. Only then will we be as strong as we should be. Only then will we win.

This book includes access for you to take the online StrengthsFinder assessment and discover your top five themes. The material in the book will help you further develop your talents and strengths as well as how to best enable others on your team based on their strengths.

A recommended read, development and engagement tool both from a personal and management perspective.

 

On Decisive

I am a big fan of the Heath brothers, having read their previous bestsellers Switch and Made To Stick. I was excited to read their latest book Decisive, How to Make Better Choices in Life and Work, not only because they had written it but because decision making itself was a subject area of particular interest to me. This book exceed my high expectations both in terms of content and delivery.

The Heath brothers begin by reminding us why decision making is difficult:

And that, in essence, is the core difficulty of decision making: What’s in the spotlight will rarely be everything we need to make a good decision, but we won’t always remember to shift the light. Sometimes, in fact, we’ll forget there’s a spotlight at all, dwelling so long in the tiny circle of light that we forget there’s a broader landscape beyond it.

And while we instinctively think that more analysis should lead to superior decision making, it is actually the process we use to come up with the decision that is more important:

When the researchers compared whether process or analysis was more important in producing good decisions—those that increased revenues, profits, and market share—they found that “process mattered more than analysis—by a factor of six.” Often a good process led to better analysis—for instance, by ferreting out faulty logic. But the reverse was not true: “Superb analysis is useless unless the decision process gives it a fair hearing.”

So why is decision making so difficult and what is the key to improving our capability? It is about understanding the underlying set of biases:

Research in psychology over the last 40 years has identified a set of biases in our thinking that doom the pros-and-cons model of decision making. If we aspire to make better choices, then we must learn how these biases work and how to fight them (with something more potent than a list of pros and cons).

How does the normal decision process flow, and what are the challenges within each step:

If you think about a normal decision process, it usually proceeds in four steps…And what we’ve seen is that there is a villain that afflicts each of these stages:

-You encounter a choice. But narrow framing makes you miss options.

-You analyze your options. But the confirmation bias leads you to gather self-serving information.

-You make a choice. But short-term emotion will often tempt you to make the wrong one.

-Then you live with it. But you’ll often be overconfident about how the future will unfold.

And while we can’t eliminate these biases, we can counteract them:

We can’t deactivate our biases, but these people show us that we can counteract them with the right discipline. The nature of each villain suggests a strategy for defeating it:

  1. You encounter a choice. But narrow framing makes you miss options So…Widen Your Options. How can you expand your set of choices?
  2. You analyze your options. But the confirmation bias leads you to gather self-sensing info So…Reality-Test Your Assumptions. How can you get outside your head and collect information that you can trust?..
  3. You make a choice. But short-term emotion will often tempt you to make the wrong one. So…Attain Distance Before Deciding. How can you overcome short-term emotion and conflicted feelings to make the best choice?…
  4. Then you live with it. But you’ll often be overconfident about how the future Will unfold So…Prepare to Be Wrong. How can we plan for an uncertain future so that we give our decisions the best chance to succeed?

This is the WRAP process for decision making which is at the heart of this book:

Our goal in this book is to teach this four-step process for making better choices. Note the mnemonic WRAP, which captures the four verbs. We like the notion of a process that “wraps” around your usual way of making decisions, helping to protect you from some of the biases we’ve identified. The four steps in the WRAP model are sequential; in general, you can follow them in order—but not rigidly so. Sometimes you’ll double back based on something you’ve learned.

Why is a process needed?

To get that kind of consistent improvement requires technique and practice. It requires a process. The value of the WRAP process is that it reliably focuses our attention on things we otherwise might have missed: options we might have overlooked, information we might have resisted, and preparations we might have neglected.

1- Widen Your Options

On avoiding a narrow frame:

Focusing is great for analyzing alternatives but terrible for spotting them. Think about the visual analogy—when we focus we sacrifice peripheral vision. And there’s no natural corrective for this; life won’t interrupt our focus to draw our attention to all of our options.

On multitracking:

In a study of top leadership teams in Silicon Valley, an environment that tends to place a premium on speed, she found that executives who weigh more options actually make faster decisions. It’s a counterintuitive finding, but Eisenhardt offers three explanations. First, comparing alternatives helps executives to understand the “landscape”: what’s possible and what’s not, what variables are involved. That understanding provides the confidence needed to make a quick decision. Second, considering multiple alternatives seems to undercut politics. With more options, people get less invested in any one of them, freeing them up to change positions as they learn. As with the banner-ad study, multitracking seems to help keep egos under control. Third, when leaders weigh multiple options, they’ve given themselves a built-in fallback plan.

An important element of multitracking is our mindset:

How you react to the position, in short, depends a great deal on your mindset at the time it’s offered. Psychologists have identified two contrasting mindsets that affect our motivation and our receptiveness to new opportunities: a “prevention focus,” which orients us toward avoiding negative outcomes, and a “promotion focus,” which orients us toward pursuing positive outcomes.

Another method of widening options, is finding someone else who’s solved your problem:

To break out of a narrow frame, we need options, and one of the most basic ways to generate new options is to find someone else who’s solved your problem…Notice the slow, brute-force approach that had to be used by the lab that didn’t use analogies. When you use analogies—when you find someone who has solved your problem—you can take your pick from the world’s buffet of solutions. But when you don’t bother to look, you’ve got to cook up the answer yourself every time. That may be possible, but it’s not wise, and it certainly ain’t speedy.

2- Reality-Test Your Assumption

On considering the opposite as a way to further test our assumption:

The most important lesson to learn about devil’s advocacy isn’t the need for a formal contrarian position; it’s the need to interpret criticism as a noble function. An effective promoter fidei is not a token argumentative smarty-pants; it’s someone who deeply respects the Catholic Church and is trying to defend the faith by surfacing contrary arguments in situations where skepticism is unlikely to surface naturally.

Questioning can be an effective tool to that effect:

Roger Martin Says “What would have to be true?” question has become the most important ingredient of his strategy work, and it’s not hard to see why. The search for disconfirming information might seem, on the surface, like a thoroughly negative process: We try to poke holes in our own arguments or the arguments of others. But Martin’s question adds something constructive: What if our least favorite option were actually the best one’ What data might convince us of that?

Other methods include:

1. Confirmation bias = hunting for information that confirms our initial assumptions (which are often self-serving).

2. We need to spark constructive disagreement within our organizations.

3. To gather more trustworthy information, we can ask disconfirming questions.

4. Caution: Probing questions can backfire in situations with a power dynamic.

5. Extreme disconfirmation: Can we force ourselves to consider the opposite of our instincts?

6. can even test our assumptions with a deliberate mistake.

7. Because we naturally seek self-confirming information, we need discipline to consider the opposite.

On Zooming in and out, and the importance of perspectives to further test assumptions:

Psychologists distinguish between the “inside view” and “outside view” of a situation. The inside view draws from information that is in our spotlight as we consider a decision—our own impressions and assessments of the situation we’re in. The outside view, by contrast, ignores the particulars and instead analyzes the larger class it’s part of…The outside view is more accurate—it’s a summary of real-world experiences, rather than a single person’s impressions—yet we’ll be drawn to the inside view.

The point is that the predictions of even a world-class expert need to be discounted in a way that their knowledge of base rates does not. In short. when you need trustworthy information, go find an expert—someone more experienced than you. Just keep them talking about the past and the present, not the future.

When we zoom out, we take the outside view, learning from the experiences of others who have made choices like the one we’re facing. When we zoom in, we take a close-up of the situation, looking for “color” that could inform our decision. Either strategy is helpful, and either one will add insight in a way that conference-room pontificating rarely will. When possible, we should do both. In interpreting the sentiments of Americans, FDR created statistical summaries and read a sample of real letters. In assessing the competitors’ products, Paul Smith’s colleagues relied on scientific data and personal experience. In making a high-stakes health decision, Brian Zikmund-Fisher trusted both the base rates and the stories of actual patients. Zooming out and zooming in gives us a more realistic perspective on our choices. We downplay the overly optimistic pictures we tend to paint inside our minds and instead redirect our attention to the outside world, viewing it in wide-angle and then in close-up.

On the importance of ooching/piloting:

The “ooching” terminology is our favorite, but we wanted to be clear that these groups are all basically saying the same thing: Dip a toe in before you plunge in headfirst. Given the popularity of this concept, and given the clear payoff involved—little bets that can improve large decisions—you might wonder why ooching isn’t more instinctive. The answer is that we tend to be awfully confident about our ability to predict the future.

Which also comes with a warning:

Ooching, in short, should be used as a way to speed up the collection of trustworthy information, not as a way to slow down a decision that deserves our full commitment.

3- Attain Distance Before Deciding

On overcoming short-term emotions, use the technique of giving advice to a friend:

The researchers have found, in essence, that our advice to others tends to hinge on the single most important factor, while our own thinking flits among many variables. When we think of our friends, we see the forest. When we think of ourselves, we get stuck in the trees. There’s another advantage of the advice we give others. We tend to be wise about counseling people to overlook short-term emotions.

On the importance of honoring your core priorities:

The goal of the WRAP process is not to neutralize emotion. Quite the contrary. When you strip away all the rational mechanics of decision making—the generation of options, the weighing of information—what’s left at the core is emotion. What drives you? What kind of person do you aspire to be? What do you believe is best for your family in the long run? (Business leaders ask: What kind of organization do you aspire to run? What’s best for your team in the long run?) Those are emotional questions—speaking to passions and values and beliefs—and when you answer them, there’s no “rational machine” underneath that is generating your perspective. It’s just who you are and what you want. The buck stops with emotion…All we can aspire to do with the WRAP process is help you make decisions that are good for you.

Maybe this advice sounds too commonsensical: Define and enshrine your core priorities. It is not exactly a radical stance. But there are two reasons why it’s uncommon to find people who have actually acted on this seemingly basic advice. First, people rarely establish their priorities until they’re forced to…Second, establishing priorities is not the same thing as binding yourself to them.

4- Prepare To Be Wrong

On bookend-ing the future:

Overconfidence about the future disrupts our decisions. It make us lackadaisical about preparing for problems. It tempts us to ignore early signs of failure. It leaves us unprepared for pleasant surprises. Fighting overconfidence means we’ve got to treat the future as a spectrum, not a point…To bookend the future means that we must sweep our spotlights from side to side, charting out the full territory of possibilities. Then we can stack the deck in our favor by preparing for both bad situations (via a premortem) and good (via a preparade).

On the importance of setting up tripwires to trigger decisions based on gradual changes:

Because day-to-day change is gradual, even imperceptible, it’s hard to know when to jump. Tripwires tell you when to jump. Setting tripwires would not have guaranteed that Kodak’s leaders made the right decisions. Sometimes even a clear alarm is willfully ignored. (We’ve probably all ignored a fire alarm, trusting that it is false.) But tripwires at least ensure that we are aware it’s time to make a decision, that we don’t miss our chance to choose because we’ve been lulled into autopilot.

On the importance of trusting the decision making process

The WRAP process, if used routinely, will contribute to that sense of fairness, because it allows people to understand how the decision is being made, and it gives them comfort that decisions will be made in a consistent manner. Beyond WRAP, there are a few additional ideas to consider as you navigate group decisions.

 

On a concluding note:

What a process provides, though, is more inspiring: confidence. Not cocky overconfidence that comes from collecting biased information and ignoring uncertainties, but the real confidence that comes from knowing you’ve made the best decision that you could. Using a process for decision making doesn’t mean that your choices will always be easy, or that they will always turn out brilliantly, but it does mean you can quiet your mind. You can quit asking, “What am I missing?” You can stop the cycle of agonizing.

Just as important, trusting the process can give you the confidence to take risks. A process can be the equivalent of a mountain climber’s harness and rope, allowing you the freedom to explore without constant worry. A process, far from being a drag or a constraint, can it actually give you the comfort to be bolder.

And bolder is often the right direction. Short-run emotion, as we’ve seen, makes the status quo seductive. But when researchers ask the elderly what they regret about their lives, they don’t often regret something they did, they regret things they didn’t do. They regret not seizing opportunities. They regret hesitating. They regret being indecisive.

Being decisive is itself a choice. Decisiveness is a way of behaving, not an inherited trait. It allows us to make brave and confident choices, not because we know we’ll be right but because it’s better to try and fail than to delay and regret.

Our decisions will never be perfect, but they can be better. Bolder. Wiser. The right process can steer us toward the right choice. And the right choice, at the right moment, can make all the difference.

A highly recommended read in the area of decision making. If you are interested in further readings in this topic, I would suggest an earlier post, On Left Brain Right Stuff.

On The Halo Effect

I recently finished reading The Halo Effect…and the Eight Other Business Delusions That Deceive Managers by Phil Rosenzweig.

As best summarized by the author: “The central idea in this book is that our thinking about business is shaped by a number of delusions…More recently, cognitive psychologists have identified biases that affect the way individuals make decisions under uncertainty. this book is about a different set of delusions, the ones that distort our understanding of company performance, that make it difficult to know why one company succeeds and another fails. These errors of thinking pervade much that we read about business, whether in leading magazines or scholarly journals or management bestsellers. They cloud our ability to think clearly and critically about the nature of success in business.”

The book then goes on to present the nine delusions excerpted below:

“Delusion One: The Halo Effect – The tendency to look at a company’s overall performance and make attributions about its culture, leadership, values, and more. In fact, many things we commonly claim drive performance are simply attributions based on prior performance.

Delusion Two: The Delusion of Correlation and Causality – Two things may be correlated, but we may not know which one causes which. Does employee satisfaction lead to high performance? The evidence suggests it’s mainly the other way around – company success has a stronger impact on employee satisfaction.

Delusion Three: The Delusion of Single Explanation – Many studies show that a particular factor  – strong company culture of customer focus or great leadership – leads to improved performance. But since many of these factors are highly correlated, the effect of each one is usually less than suggested.

Delusion Four: The Delusion of Connecting the Winning Dots – If we pick a number of successful companies and search for what they have in common, we’ll never isolate the reasons for their success, because we have no way of comparing them with less successful companies.

Delusion Five: The Delusion of Rigorous Research – If the data aren’t good quality, it doesn’t matter how much we have gathered or how sophisticated our research methods appears to be.

Delusion Six: The Delusion of Lasting Success – Almost all high performing companies regress over time. The promise of a blueprint for lasting success is attractive but not realistic.

Delusion Seven: The Delusion of Absolute Performance – Company performance is relative, not absolute. A company can improve and fall further behind its rivals at the same time.

Delusion Eight: The Delusion of the Wrong End of the Stick – It may be true that successful companies often pursued a highly focused strategy, but that doesn’t mean highly focused strategies often lead to success.

Delusion Nine: The Delusion of Organizational Physics – Company performance doesn’t obey immutable laws of nature and can’t be predicted with the accuracy of science – despite our desire for certainty and order.”

Every now and then one comes across a book, that makes its reader take a step back and re-assess his views, experiences and readings. The Halo Effect is one of these books. It delivers both on account of the content and also of the numerous corporate examples and references to leading work in the leadership/management space to illustrate the concepts presented. A very refreshing and highly recommended read!

Below are excerpts from the book that I found particularly insightful:

1- “In fact, for all the secrets and formulas, for all the self-proclaimed thought leadership, success in business is as elusive as ever.”

2- “…There was talk, over and over, about customer orientation and leadership and organizational efficiency, but these things are hard to measure objectively, so we tend to make attributions about them based on things we do feel certain about – revenues and profits and share price. We may not really know what leads to high performance, so we reach for simple phrases to make sense of what happened.”

3- “If we start with the full data set and look objectively at many years of company performance, we find the dominant pattern is not one of enduring performance at all, but one of rise and fall, of growth and decline. Foster and Kaplan conclude: “…Managing for survival, even among the best and most revered corporations does not guarantee strong long term performance for shareholders. In fact, just the opposite is true. In the long run, the markets always win”.”

4- “March and Sutton explain: “In its efforts to satisfy these often conflicting demands, the organizational research community sometimes responds by saying that inferences about the causes of performance cannot be made from the data available, and simultaneously goes ahead to make such inference.””

5- “We can’t turn back the clock, change one variable, and then run the experiment again…It’s easy to blame one man for a company woe’s, but these sorts of attributions, while appealing for their simplicity, may not provide the best basis on which to manage a company.”

6- “…An organization isn’t a system of mechanical parts, interchangeable and replaceable. It’s better understood as a sociotechnical system, a combination of mean and machines, of people and things, of hardware and software, but also of ideas and attitudes. Some technical elements can often be copied and applied with predictable results…but when we begin to examine how those technical systems interact with social systems, with people and values and attitudes and expectations, the results are harder to predict.”

7- “Managers quite naturally find it easier to keep the attention on execution, which everyone will always agree can be done better.”

8- “What leads to high performance?…we’re left with two broad categories: strategic choice and execution…In spite of our desire for simple steps, the reality of management is much more uncertain that we would often like to admit – and much more so that our comforting stories would have us believe.”

9- “As Tom Peters observed: “To be excellent, you have to be consistent. When you’re consistent, you’re vulnerable to attach. Yes, it’s a paradox. Now deal with it.””

Regards,

Omar Halabieh

The Halo Effect

On Thinking Strategically

I just finished reading Thinking Strategically by Avinash Dixit and Barry Nalebuff. This book was recommended to me by my manager as one of his favorite business/leadership books. Thinking Strategically is a book that talks about the different decision requiring situations that involve multiple parties within a variety of settings – politics, corporate etc and the underlying game theory fundamentals. Namely some situations are where the parties involved act simultaneously and ones where they move in a sequential manner. For each backward reasoning is used to determine the different strategies and outcomes for each of the parties. The authors not only present the strategies, but also the reasoning on how one arrives to them and their superiority in different settings and more importantly their weakness in some of the scenarios. Not all problems, after all, have an equilibrium solution.

While there are a number of other books that discuss the topic of thinking and making decisions, this book set itself apart by the plethora of applied examples. My only criticism is that there is quite a bit of overlap amongst other sections. While that serves the reader who is reading one section at a time well, if you are reading the book cover to cover, you will find some repetition.

I will conclude with one of my top learnings from this book is and I quote: “…it suggests that in the case of making offers, “‘Tis better to give than to receive.”” This was in reference to tactics on bargaining.

Regards,

Omar Halabieh

Thinking Strategically

Thinking Strategically